Creating and formatting product descriptions for eCom (E-Series) with AI

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With AI, you can quickly generate engaging, tailored ecommerce product copy that drives sales and save yourself time and money on manual writing.

Retail POS (X-Series) offers built-in AI-powered tools to help you create and format product descriptions for your items, no prior experience with AI needed. Generate descriptions in a click, or add any specific instructions like desired text length, tone, or style to customize the result to your liking.

To create and format product descriptions with AI, you need to have eCom (E-Series) connected to Retail POS.

Creating product descriptions with AI

An AI-powered tool built into your Retail POS generates engaging, customized product descriptions for you. In a click, the AI analyzes key product details — including first product photo, name, category, brand and UPC, weight and dimensions, your store name — to craft compelling copy that attracts customers.

You can further refine the description by specifying features and benefits you want to highlight in the product description or provide AI with specific instructions on tone, style, etc. For example, you can request a professional, playful, or persuasive tone.

If your product already has a description, it will not be used when generating a new one.

To generate a product description with AI:

  1. In Retail POS, navigate to Catalog > Products and open the product for editing.
  2. Click the Generate with AI icon above the product description field and choose Generate description with AI:

    Generating AI descriptions in Retail POS

  3. (optional) Enter product features and benefits that you want to highlight.
  4. (optional) Click Special instructions to add any specific requirements, such as defining your target audience or excluding the product category from the description.
  5. Click Generate description.
  6. (optional) To refine the result, make changes to features, benefits, or instructions, then click Regenerate description.
  7. Click Apply when you are satisfied with the description. Click Discard description if you don’t want to use the changes.
  8. Click Save.

Your product now has a new description generated by AI. It will appear in the Description field in Retail POS and will sync to your eCom (E-Series) Admin Panel to be used on your online storefront.

Formatting product descriptions with AI

You can use the built-in AI tool in your Retail POS to format product descriptions for better readability. The AI automatically makes meaningful parts of the text bold and adds paragraphs and bullet points. You can also add instructions to request custom formatting.

The content of the text will remain the same after using the AI tool. It will only have new formatting applied, unless you add instructions to request text changes.

To format a product description with AI:

  1. In Retail POS, navigate to Catalog > Products and open the product for editing.
  2. Make sure the Description field contains the text you want to format.
  3. Click the Imrove with AI icon above the product description field and choose Format description with AI:

    Formatting AI descriptions in Retail POS

  4. (optional) Enter special instructions, such as requesting short paragraphs.
  5. Click Format description.
  6. (optional) To refine the result, add special requirements, then click Reformat description.
  7. Click Apply when you are satisfied with the description. Click Discard description if you don’t want to use the changes.
  8. Click Save.

Your product description now has new AI formatting both in Retail POS and in eCom. 

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